{"id":1097,"date":"2026-02-04T10:59:36","date_gmt":"2026-02-04T09:59:36","guid":{"rendered":"https:\/\/sensemakers.it\/?p=1097"},"modified":"2026-02-04T11:05:12","modified_gmt":"2026-02-04T10:05:12","slug":"top-15-programmi-tv-piu-attivi-sui-social-dicembre-2025","status":"publish","type":"post","link":"https:\/\/sensemakers.it\/news\/top-15-programmi-tv-piu-attivi-sui-social-dicembre-2025\/","title":{"rendered":"TOP 15 Programmi TV pi\u00f9 attivi sui social, Dicembre 2025"},"content":{"rendered":"\n

Pubblicata la classifica dei Top 15 programmi TV<\/strong> italiani<\/strong> pi\u00f9 attivi sui social a dicembre, elaborata da Sensemakers in collaborazione con Prima Online, sulla base dei dati Comscore Social<\/a> <\/strong>rilevati monitorando interazioni <\/strong>e video views<\/strong> sulle principali piattaforme social (Facebook, Instagram, TikTok, Twitter, YouTube).<\/p>\n\n\n\n

Top 15 Programmi TV sui social a dicembre<\/strong><\/h3>\n\n\n\n

La classifica dei Top 15 Programmi TV<\/strong> di dicembre evidenzia una contrazione generalizzata dei volumi (-20%), che consente a\u00a0Verissimo<\/strong>, forte di una performance rimasta pressoch\u00e9 stabile rispetto al mese precedente, di conquistare la\u00a0pole position\u00a0in entrambi i ranking.<\/p>\n\n\n\n

Per X Factor<\/strong>, invece, il pieno di like \u00e8 stato ottenuto in occasione della finalissima. Tra la serata del 4 dicembre (in occasione della finale in Piazza del Plebiscito a Napoli) e la giornata successiva \u00e8 stato pubblicato quasi il 50% dei contenuti condivisi nell\u2019intero mese, capaci di generare circa la met\u00e0 delle interazioni e oltre il 40% delle video views complessive di dicembre.<\/p>\n\n\n\n

MasterChef Italia<\/strong> torna sugli schermi e ai vertici dei ranking con l\u2019inedita quindicesima stagione. Gi\u00e0 a partire dall\u2019attivit\u00e0 di teasing che ha caratterizzato la prima parte del mese e, ancor pi\u00f9, con la ripresa della programmazione l\u201911 dicembre, il programma ha dimostrato di saper riattivare efficacemente il proprio pubblico fidelizzato.<\/p>\n\n\n\n

L\u2019attivit\u00e0 social appare ben distribuita sulle diverse piattaforme, pur evidenziando una maggiore concentrazione di interazioni su TikTok e una presenza pi\u00f9 consistente in termini di pubblicazioni su Facebook e X. <\/p>\n\n\n\n

A catturare in modo particolare l\u2019attenzione dell\u2019audience social \u00e8 stata la storia di Luciano Del Rio che, conquistando il grembiule in questa edizione, \u00e8 diventato il concorrente pi\u00f9 anziano di sempre, con i suoi 92 anni. Questi contenuti li ritroviamo, infatti, ai primi posti della classifica dei post pi\u00f9 performanti.<\/p>\n\n\n\n

Si nota l\u2019ingresso del Festival di Sanremo <\/strong>che cos\u00ec riesce a fare il suo ritorno nel ranking per interazioni due mesi prima dell\u2019appuntamento annuale. \u2028<\/p>\n\n\n\n

L\u2019occasione per fare il pieno di iterazioni \u00e8 stata la finale di Sanremo Giovani durante la quale i big in gara hanno potuto presentare la loro canzone annunciandone anche il titolo. Gli estratti sono stati condivisi sulle varie piattaforme ottenendo migliori performance su TikTok.<\/p>\n\n\n\n

Tra tutti, il cantante ad aver suscitato pi\u00f9 curiosit\u00e0 sui social \u00e8 Nayt che, con l\u2019annuncio del suo brano \u201cPrima Che\u201d, ha ottenuto oltre 160 mila interazioni tra Instagram e TikTok.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Best Performing post Programmi TV per interazioni a dicembre<\/strong><\/h3>\n\n\n\n

Il ranking dei Top 10 Best Performing Post<\/strong> evidenzia una netta migrazione da Instagram a TikTok. La quasi totalit\u00e0 dei contenuti, infatti, \u00e8 stata pubblicata sulla piattaforma dei video brevi, che consente ai programmi di ricondividere agevolmente estratti delle trasmissioni andate in onda sul piccolo schermo.<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n
<\/div>\n\n\n\n

La classifica \u00e8 anche disponibile sul sito di Primaonline<\/a><\/strong>.<\/p>\n\n\n\n

\n\n\n\n

NOTA METODOLOGICA<\/strong><\/p>\n\n\n\n

Classifica dei Top<\/strong> Programmi TV Italiani<\/strong> per interazioni e video views sui contenuti pubblicati nel mese di riferimento.<\/p>\n\n\n\n

INTERACTIONS: <\/strong>Somma complessiva delle interazioni realizzate dai contenuti nei 7 giorni successivi alla data di pubblicazione nel mese di riferimento, nel dettaglio:<\/p>\n\n\n\n

    \n
  • reactions, commenti, share su Facebook<\/li>\n\n\n\n
  • like e dei commenti su Instagram<\/li>\n\n\n\n
  • like e dei retweet ricevuti su X\/Twitter<\/li>\n\n\n\n
  • like, commenti e share su TikTok<\/li>\n\n\n\n
  • like, dislike, commenti su Youtube<\/li>\n<\/ul>\n\n\n\n

    VIDEO VIEWS: <\/strong>Somma delle visualizzazioni dei contenuti video pubblicati su Facebook, X\/Twitter, TikTok e YouTube nel mese di riferimento.<\/p>\n\n\n\n

    LEGENDA:<\/strong><\/p>\n\n\n\n

    \"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

    Pubblicata la classifica dei Top 15 programmi TV italiani pi\u00f9 attivi sui social a dicembre, elaborata da Sensemakers in collaborazione […]<\/p>\n","protected":false},"author":1,"featured_media":1100,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[5],"tags":[33],"class_list":["post-1097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-classifiche","tag-programmi-tv"],"yoast_head":"\nTOP 15 Programmi TV pi\u00f9 attivi sui social, Dicembre 2025 - Sensemakers<\/title>\n<meta name=\"description\" content=\"Top 15 Programmi TV a dicembre Verissimo primo. 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